LYYN Enhanced - newsletter for a clearer vision

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ENHANCED
NEWSLETTER

CONTENTS OF #7 2008

News from LYYN™

Recommended reading

Two new dealers in US

New Sales Manager Security, Europe

Was John McEnroe right?

End notes

NEWS FROM LYYN™

Two new dealers in US

Lights Camera Action LLC was started in 1999 and acted solely as a sales representative company until 2007. At that time LCA began manufacturing some of their own products; the 7700 series cameras.

Currently LCA work closely with the nuclear utilities in the United States and globally. They have also a very strong presence in the oceanographic community. [web site ]

MAR-VEL International is a wholly-owned subsidiary of ADS, Inc. For more than 60 years MAR-VEL has constantly sought out the best equipment for our customers and backed it by
the best warranties and customer service in the industry. Our mission is to provide the finest tactical and emergency response Equipment to Law Enforcement, Homeland Security, Corrections, Fire, Rescue and Marine Operations professionals. The MAR-VEL catalog has been the industry standard since 1946. [web site]

LYYN appoints new Sales Manager for Security, Europe

LYYN has had, and will continue to have, a strong market position in the SubSea Industry. Building on this success we will increase our market expansion in the Security Industry.

We are happy to announce that Jan-Erik Malm will be joining LYYN from December 1st as Sales Manager Security for Europe.

Jan-Erik has a long background in Sales and Marketing in the IT and Security Industries. Among his former employers you find companies like ISEC Intelligent Security AB, ICT Consulting AB and Nixdorf AB, as well as his own business consulting company.

We wish Jan-Erik very welcome to the LYYN team!

RECOMMENDED READING

Was John McEnroe right?

The eyes often don’t have it. Tennis referees, for example, sometimes mess up when calling a ball in or out. And a new study finds that refs are much more likely to make a mistake by calling a good ball out than by calling a bad ball in. The research is in the October 28th issue of the journal Current Biology.

It takes at least a tenth of a second for us to become aware of an image striking the retina. So we all have to construct our perception of moving objects. And the way the brain works, we consistently think something has gone slightly further than it really has. It’s not surprising then that we misjudge the position of hundred-mile-an-hour tennis balls.

When researcher David Whitney saw a call overturned during Wimbledon, he decided to check out referee error rates. He reviewed videos of more than 4,000 randomly selected tennis points, and found 83 incorrect calls. Seventy of the 83 were the type predicted. So players contesting calls are better off asking for reviews on their own shots called out than their opponent’s called in.

Read the full story

“I saw chalk! Chalk flew up!“

END NOTES

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